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Comey × VCM Market Booth / Nordisk Camp Supply Store Shibuya Know the richness of life that sustainable choices bring.

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Comey × VCM Market Booth / Nordisk Camp Supply Store Shibuya Know the richness of life that sustainable choices bring.
Comey × VCM Market Booth / Nordisk Camp Supply Store Shibuya Know the richness of life that sustainable choices bring.

In outdoor life that can be integrated with nature,
Creating the Value of a Rich Life

"NORDISK" is an outdoor brand from Denmark that is familiar with the white bear logo. In September 2021, NORDISK's concept store "NORDISK CAMP SUPPLY STORE" was born in the outdoor zone "PARK OUTDOOR PARK" on the 5th floor of Shibuya PARCO. In recent years, when the outdoors have become more close to everyday life, NORDISK cotton tents are breathable, water-breaking, and resistant to rain. Organic models (100% green cotton used) with better breathability and heat retention are not used at all, so they can be used with peace of mind. Organic Cotton tents can be selected from two types: the Tipe "Alfeim" and the center Paul design "Asgard".

Nordisk ALFHEIM19.6 100% Organic Cotton TENT ¥187,000、Nordisk ASGARD19.6 100% Organic Cotton TENT ¥264,000

It combines functionality and fashion.
Hybrid products

"NORDISK CAMP SUPPLY STORE" has a wide selection of apparel such as "F/CE.®", and it is not an outdoor shop that gathers camp gears, but a shop where you can experience new lifestyles and new values including fashion. Morocco is the theme country for the 2022SS season of F/CE.®. Returning to the theme and country in the 1st season, in a collection inspired by the ever-changing patterns and textures of Sahara, the rhythm and energy of Joujouka music, and the traditional folk costumes and colors of the Berbers. In addition, it uses anti-mosquito materials that avoid mosquitoes, combines functionality that can be enjoyed even in outdoor situations, and a hybrid approach that combines fashion and function is attractive.

"F/CE.®" focuses on sustainability from the 2020AW collection. Currently, recycled nylon yarn is used for 60% of all products. We sincerely practice our own sustainability in F/CE.® without dareing to speak many words. The 2022SS season dress worn by Mr. Comey collects cutting scraps and fabrics that are no longer needed at the sewing factory, and uses recycled threads that are recycled and spind into yarn. In addition, the key graphics for the 2022SS season drawn on the tops represent Moroccan architecture, geometric patterns, animals, and the depth of color due to the sun and shadows, and are designed to show the brand's sustainability goals.

<F/CE.®> N.O.L MESH SHIRT ¥30,800、MESH LAYERED T-DRESS ¥17,600、LOOSE PANTS ¥25,300

It is an opportunity to think about the relationship between the earth and humans.
Sustainability Options

In the NORDISK CAMP SUPPLY STORE store, there are plenty of items that can be enjoyed outdoors without burdening the global environment, such as spokes made of organic materials (a combination of spoons and forks) and solar panel lantern. In addition, we would like to pay attention to VEJA, a sneaker that uses bio-based plastic. In April, we plan to develop a home gear collection using organic ingredients, which is the first collaboration between "VITAL MATERIAL" and "F/CE.®", which were born from the desire to "see plants born from essential nature with all five senses." The pleasant scent inspired by "Lake of Silence" is the original of F/CE.®.

A new feeling created by moving away from everyday life.
Think positively about the future through your journey

Komai says that he has been traveling around the world since childhood, accompanied by his parents who love travel. “When you travel, you can stay away from your daily life. “If I were born in this place, what kind of person would I be?” You can get the power to imagine. When you are always in the same environment, where you live and relationships…Everything that exists now becomes “natural”. I know that by escaping even for an instant, I was able to actually change the mind that was commonplace. You may be able to make changes so that you feel better. You can be very positive through your journey and think about the future.”

Shop name
NORDISK CAMP SUPPLY STORE SHIBUYA
Floor
5F
TEL
03-6416-1033
Official Brand Site
https://root-store.com/
Official SNS
Instagram : @nordisk_root

<BACK> VCM MARKET BOOTH| Creating new value to vintages and connecting them to the future


Check here too>>
Comai × Kome to circus / Sustainable Store| Think about the Earth, where all living beings live together.

Mr. Komay signed checkbox

From March 17 (Thursday) to March 31 (Thursday), 2022, a gift campaign will be held on Shibuya PARCO official Instagram.


Please apply for the gift by the following method.
①Follow the official Instagram account (@parco_shibuya_official)
②Please comment "Like" on the post targeted for Chekipresent signed by Comai on the official Instagram uploaded on March 17th.
A total of 2 people will be presented by lottery from among those who participated.

We will contact you by DM, so please follow Shibuya PARCO official Instagram.

※If your account is not set up, or if you do not follow up, you will not be eligible for the lottery.
※You can apply only once per person.
※Those who have already followed will also participate in the lottery as they like the target post.
※The right to win shall be the owner of the winner, and transfer to a third party (whether paid or free) and cashing will be prohibited.

Announcement of Winning
After strict selection, only the winners will be contacted via Instagram direct message around early April 2022, and the prizes will be sent to the winners. In addition, prizes are scheduled to be shipped in mid-April 2022. Please note that it may vary slightly depending on the circumstances.

※Prizes are sent only to Japan. We may not be able to send it due to unknown address or relocation location of the customer.
※If you do not respond to the direct message within the deadline, or if you do not provide information such as address after winning notification, the winning will be invalidated.
※The personal information provided by the winner will be used only to inform the winners of this campaign and to send prizes.
※We do not accept any inquiries regarding the reasons for the election.
※Acts that interfere with the operation of social media, acts that violate the purpose, and acts that we judge inappropriate are prohibited.
※This campaign has nothing to do with Facebook Instagram.
※Please note that this campaign is subject to change or cancellation without notice.

KOM_I

Artist. Born in 1992 and raised in Kanagawa. As a vocal of "Wednesday Campanella", which he joined after being invited at a home party, he appeared at festivals not only in Japan but also around the world and toured around the world. Withdrew in September 2021. In 2019, he released a sound source "YAKUSHIMA TREASURE" produced based on fieldwork at Oortichi and Yakushima Island, and repeated performances. New music experience "YAKUSHIMA TREASURE ANOTHER LIVE from Yakushima Island" is being released online.
Instagram(@kom_i_jp)
Twitter(@KOM_I)

CYCLE ―SHIBUYA PARCO SUSTAINABILITY―
2022.3.18 – 3.27
※This project will be held as part of the Tokyo Creative Salon, in which Shibuya Fashion Week participates.

Organizer| Shibuya Fashion Week
Co-organizer| Shibuya PARCO

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