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「SHIBUYA PARCO 2023 A/W NEW LOOK」| Identity to rebuild with the times. Shibuya PARCO Autumn/Winter Collection

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「SHIBUYA PARCO 2023 A/W NEW LOOK」| Identity to rebuild with the times. Shibuya PARCO Autumn/Winter Collection
「SHIBUYA PARCO 2023 A/W NEW LOOK」| Identity to rebuild with the times. Shibuya PARCO Autumn/Winter Collection

The Fall/Winter 2023 collection will be seen one after another in Shibuya PARCO Hall.
There are many designer brands trying to re-evaluate the classics and traditions while reflecting the mood of the times. It is a world that connects the past and the future as if you were dreaming. I would like to combine classical and modern elements to freely spin my own story. Enjoy the fun of expressing identity in the latest fashion of autumn and winter.

[Campaign Details]
【1】 Pokepal Payment / PARCO Card 10% Payback Campaign
If you register frequently to Shibuya PARCO using the PARCO official smartphone app "POCKET PARCO" and shop with <POKET PARIS> or <PARCO Card>, you will receive 10% payback up to 50,000 yen worth of purchase.
Period July 21 (Friday) to August 6 (Sunday), 2023
※The first 500 people.
Click here for more information.

【2】 ONLINE PARCO A/W Collection PRE-ORDER
For PARCO MEMBERS customers only, we accept reservations for items preordered for autumn and winter items at ONLINE PARCO. The same shop / same cart, 3,000 yen OFF for 30,000 yen or more, and 2,000 yen OFF for purchases over 50,000 yen OFF (up to 5,000 yen OFF) is also available!
Period July 21 (Friday) to August 31 (Thursday), 2023
※Other coupons cannot be used together
※Details will be released soon

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Momoko Suzuki
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Index


▶1F  ▶2F-1  ▶2F-2  ▶3F  ▶4F  ▶5F  ▶EVENTS  ▶23AW NEW LOOK VISUAL 

PARCO CRUISE

Rikako Yagi (actor) x Kisshomaru Shimamura (photographer) / Sim Unkyung (actor) x Yuki Kumagai (photographer) will shoot the 2023 AW new collection!

Rikako Yagi x Burberry/THOM BROWNE/KENZO


▼BURBERRY | The pursuit of an unknown world, free expression
▼THOM BROWNE| Emotional story with memories that never fade.
▼KENZO| Look at the past and the future for a new season.


Sim Unkyung x LOEWE/MM6 Maison Margiela


▼LOEWE| The moment when the fantasy begins
▼MM6 Maison Margiela| Noble sensitivity to repaint everyday code

[ 1F ] SHŌTENGAI-EDIT-TOKYO

GUCCI| The latest collection that combines brand history and modernity

In the 23 Fall Winter collection, "GUCCI" presented their own collections for men and women. Based on the concept of "improvised beauty", Men's creates a frank and curious creation that reflects the individuality of creators and craftsmen involved in "GUCCI". Women's combines the history and culture of the brand and proposes a collection that mixes the past and the future. Among them, the sensational design from the 1990s to the early 2000s, the glamorous silhouette, and the vivid color palette reminiscent of the neon sign of the 2010s attracts attention.

LOEWE| Creation filled with free playfulness and innovation

A playful FW23 pre-collection by creative director Jonathan Anderson. The colorful argyle knit has a voluminous A-line silhouette. A refreshing silhouette and a soft wool white coat with a bold ribbon to create a dreamy look. The latest work "Puzzle Thoth", which appeared from Aiko Nic's "puzzle" bag, fused the characteristics of each with the origin of the archive "Origami Bag". The innovativeness of the Maison, which continues to produce masterpiece bags, shines in a constructive design that combines sharp and supple charm.

THOM BROWNE| Artwork depicting the world of the novel "White Whales" with etching

The FW23 Collection uses a new artwork material drawn in etching, inspired by Herman Melville's novel "White Whaling". Available in gray, red, white, and blue colors reminiscent of sailing wear. Pay attention to outerwear designed from a unique perspective, such as tailoring of a square shoulder based on a short suit and downsized. Unique hats and bags with whales and ships as motifs add playfulness to the manish collection.

JIL SANDER| A light, playful world view composed of two silhouettes

PRE-FALL WOMEN’S COLLECTION 2023 combines modern, glamorous charm and practicality to propose a light and playful world view. Carefully selected materials, various colors, and carefully selected details emphasize the relaxed mood, creating two original new silhouettes. The first is an airy silhouette with round shoulder shirts and jackets with voluminous shorts and skirts. The other is knitwear that fits the body perfectly. I would like to enjoy the creation full of tailoring spirit, with a moderate sense of escape and elegance.

BURBERRY| Daniel Lee’s first collection highlights British identity

Daniel Lee’s first 23AW collection reinterpreted the brand and adopted the bold check pattern of the emblem “Knight on Horse (EKD)” and the vivid kolor. Modern and practical outerwear shines, such as an oversize trench coat with a fake fur collar, a car coat with a reconstructed standard, a duffle coat with emphasis on soft silhouette and an aviator jacket. In addition, attention is paid to the look that symbolizes U.K.'s identity as a brand that represents U.K., such as tartan-style pleat quilts, an alan sweater and an argyle sweater.

COMME des GARÇONS GIRL| Aiko Nic ribbon and flower pattern motif express modest girlhood

A brand designed by designer Rei Kawakubo based on the concept of "childhood and uniforms". We use wool gabazine and wool tropical, which are actually used as material for uniforms, and develop collections that image girls, such as round collar shirts, voluminous pleated skirts, apron-shaped dresses. In the 23AW collection, in addition to the ribbon motif that is a classic school look and Aiko Nic presence, the gorgeous flower pattern motif is boldly displayed. A new cloak jacket coat has also appeared, giving you a mode and adorable autumn and winter styling. It will be released on August 3 (Thursday).

discord Yohji Yamamoto| A beautiful form bag that embodies the philosophy of Yoji Yamamoto

Through luxury accessories, we propose unfinished and asymmetrical aesthetics by Yoji Yamamoto. "RUBAN", which incorporates images from the 23AW collection of Yohji Yamamoto, creates a dramatic silhouette with irregular and complex tapes. In addition, Aiko Nic Y series one shoulder bag is made of aluminum bonded calf leather. With a minimal design with functions on the back side, a tuck-like detail makes the bag look three-dimensional. There are also bags that have a beautiful form, such as mini bags that feature side fasteners. The 23-24 Fall Winter Collection will be released on July 19 (Wednesday), and some collections will be accepted for reservations.

DIOR BEAUTY SHIBUYA| Put “Dior Spirit” on your fingertips. Autumn color inspired by couture

Dior Makeup Creative & Image Director Peter Phillips' makeup collection features a new autumn color inspired by the Maison's couture color. Dior Verni, which is popular for its beautiful luster and coloration, is renewed in a total of 21 shades that can be enjoyed by combining it with mood and situation. A new classic couture nail lacquer gives you the perfect "Dior" look to your fingertips. You can't miss the limited eye shadow "Sanckuru Couture", teak, and the limited color Dior Verni that will make it a modern face in autumn and winter. "DIR BEAUTY SHIBUYA" will be released in advance from Tuesday, July 25 in limited quantities.

Yves Saint Laurent Beauté| Paris and Marrakech, two scenes that captivated the magician of color in palette

An eye shadow palette "Couture Minicracci" is born, which homages to the scenes loved by romantic Paris, passionate Marrakech, and Yves Saint-Laurent. The four colors that are calculated so that it can be used in single colors or combinations, resulting in a sophisticated mode face. Because it is blended with beauty oil, it is nice that it adheres to moistly with light texture while taking care of the skin around the eyes, and clear coloring lasts for a long time. It will be developed in six types of beautiful colors, such as neutral beige, deep terracotta, and icy mint blue. Advance reservations will start on July 28 (Fri), and will be released on August 4 (Fri). "YSL Mini Pouch" will be presented to customers who have booked or purchased "Couture Minic Clutch".

shu uemura| Emotionally color your eyes and mouth to create a trendy face.

"Early Autumn" collection that proposes an emotional autumn color. The lipstick "Lou Juin Limited Kinu Mat", which consists of 20 colors inspired by the four seasons of Japan, such as the red kolor with burning autumn leaves, continues to be a refined matt finish with a light wearing comfort. In addition, "Brose Ward Naginata", which allows you to coordinate eyebrows with kolor by hair color and mood, from all four colors such as trendy pink and mob system, is also available in Japan. Naginata-shaped eyebrowencil creates a fluffy and sleek impression. Color your eyes and mouth with ephemeral and graceful autumn colors.

POP UP

TEN. POP UP| Unisex accessory brand that can be enjoyed for a long time with aging

Just by adding it to fashion, you can feel a little confident. "TEN." POP UP SHOP that proposes such accessories at unisex will be held. 23 New Collection “moment” is the theme. A new collection designed to capture the important time, experience, and emotions that pass instantaneously, carefully carve this "time" together and share it with yourself and others at the moment that "TEN." During the period, a total of 38 new "moment" will be released only at the venue.

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