Sim Unkyoung x LOEWE | The moment when fantasy begins, fashion

The beauty that has been cut off.
The refinement of LOEWE in pursuit of even more simplicity

Takeshi Kitano is staring at it with a knife and fork in front of the wall-mounted phone———The LOEWE 2023 Prefall Collection campaign taken by photographer Juergen Teller features Takeshi Kitano as well as actor Obrey Plaza, Myhara Hello, Sonoyah Mizuno, and the secret artist Devn of musician. The theme of the season, the spirit of returnism that promotes aesthetic manufacturing today—a collection that emphasizes the cut-off basic form and further explores simplicity. A combination of neat forms, bold details, and sculptural elements. A masterpiece bag, such as Paseo Saccel and Hammock Hobomini, which has been innovating as a leather craft, has also appeared.

Simple and constructive. If you fold it, it will be flat.
The new puzzle bag "Puzzle Thoth" is born

The original "puzzle bag" designed by creative director Jonathan Anderson for the first time at LOEWE, inspired by the "Origami Bag" in the brand archive, is an icon bag that symbolizes the brand. In the 2023 Prefall Collection, a new puzzle bag was born. Like origami, the multi-use tote bag "Pazzle Thoth", which returns to a compact flat surface when folded, has received a lot of reverberation at the same time as it was released, making it a popular item in a blink of an eye. The Bright Ocle Thoth, held by Sim Ungyung, is "Puzzle Forest Totomini". The light and soft body made of Shiny Nappa leather is casually decorated with a modest "LOEWE" gold stamp. This mini size has a D-ring, so if you add a strap, you can enjoy it as a shoulder or cross-body bag.

"I usually wear dark-colored clothes such as black and navy, and after a long absence, I was very excited to wear clothes full of color. "Oh, this kind of styling is also good!" I'm excited. I think it's LOEWE," says Ungyung.

Fashion is art.
One way to express yourself

"The charm of fashion is that you can show yourself. I think fashion is art. One way to express myself—after knowing that, I became able to enjoy fashion. I love rock style and suit styling. I enjoy wearing my favorite rock band T-shirts and expressing myself and my tastes."

In front of a display with accessories such as LOEWE's colourful wallets and accessories, Ungyung stopped suddenly. What she picked up was the new "knot compact zip wallet". You will be fascinated by the beautiful color palette that the contrast between black and bright oranges is woven. "The color of the purse string is so beautiful. In the same shape, I found a vegandy x emerald wallet and it's nice. I've loved green since I was a child."

The driving force as an artist who attracts the world is
Encounter with a culture that resonates with your heart

Started his career as a child, and appeared in numerous topical works in Korea, his birthplace. Ungyung started working as an actor in Japan in earnest in 2017 while building a solid career as a national actress. In 2020, the performance of the leading movie "Newspaper Writer" was highly evaluated and won the Best Actress Award at the 43rd Japan Academy Awards.

"I think any actor will be very happy if they are recognized overseas and won the award. At that time, I was incredibly surprised. Even now, I don't really feel that I won the award. I've just started working in Japan, so I was filled with gratitude. I would like to say thank you again. Culture is the driving force that I want to work hard as an artist. When I see and listen to movies, books, music, etc., when I encounter something that resonates with my heart, I feel like "I want to do this kind of expression", "I want to make something new" etc. It sprouts. I think that kind of feeling is a great driving force to express."

Shop name

LOEWE

Floor

1F

TEL

03-6215-6116 (Roebe Japan Client Service)

Official SNS

Instagram : @loewe
Twitter : @LoeweJP
LINE : @loewe

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