Sim Unkyung x LOEWE| The moment when the fantasy begins

Beauty that has been cut off.
The refinement of LOEWE that explored further simplicity

Takeshi Kitano is staring at the LOEWE 2023 prefall collection campaign, taken by photographer Jürgen Teller, in addition to Takeshi Kitano, actors Aubrey Plaza, Myhara Herold, Sonoya Mizuno, musician Dev Hines, model Xiao Wenju, artist Niley Bagramian, curator Hans Ulrich O’List, and more. The theme of the season, the spirit of reductionism that promotes the current aesthetic manufacturing—a collection that emphasizes the basic shape that has been cut off and further explores simplicity. A combination of neat forms, bold details, and sculptural elements. There are also masterpiece bags such as Paseo Satchell and Hammock Hobo Mini that can feel the uniqueness of LOEWE that has been innovating as a leather craft.

Simple and constructive. If it is folded, it will be flat.
New puzzle bag "Puzzle Thoth" is born

The original "puzzle bag" designed by creative director Jonathan Anderson in LOEWE, inspired by the "Origami Bag" in the brand's archive, is an iconic bag that symbolizes the brand. In the 2023 Prefall Collection, a new puzzle bag was born. Like origami, the multi-use tote bag "Puzzle Thoth", which returns to a compact flat surface when folded, received a lot of feedback at the same time as its launch, and quickly became a popular item. The Bright Ocle Thoth, which Sim Un Kyung has, is "Puzzle Ford Toto Mini". The light and soft body of Shiny Nappa leather shines casually with a modest gold stamp of "LOEWE". This mini size comes with a D-ring, so if you add a strap, you can also enjoy it as a shoulder or crossbody bag.

"I usually wear dark-colored clothes such as black and navy, and after a long absence, I was very excited to wear clothes full of kolor. “Oh, that style is good too!” I'm excited. It’s LOEWE,” said Unkyung.

Fashion is art.
One way to express yourself.

“The charm of fashion is that you can show yourself. I think fashion is art. One way to express yourself—After learning about that, I became able to enjoy fashion. I love rock style and suit styling. I enjoy wearing my favorite rock band T-shirts and expressing myself and my tastes.”

In front of the display with accessories such as wallets and accessories that are rich in color play like LOEWE, Unkyung stopped suddenly. What she picked up was the new "Knot Compact Zip Wallet". You will be fascinated by the beautiful color palette of the contrast between black and bright orange. “The color of your wallet is very beautiful. In the same form, I found a wallet of Bar Gandhi × Emerald, and it was wonderful. I have loved green since I was a child.”

The driving force as an expressionist who attracts the world is
Encountering a culture that resonates with the heart

He started his career as a child, and appeared in many topics in his native Korea. Unkyung has been active as an actor in Japan since 2017 while building a solid career as a national actress. In 2020, she received the Best Actress Award at the 43rd Japan Academy Award for Best Leading Actress in the lead movie "Newspaper".

"I think any actor will be very happy if he is recognized overseas and won the award. At that time, I was incredibly surprised. I still don't feel much of the award. I had just started my work in Japan, so I was full of gratitude. Again, I would like to say thank you. The driving force that I want to work hard as an expressionist is culture. When I see or listen to movies, books, music, etc., when I encounter something that resonates with my heart, I feel like "I want to express this kind of expression" and "I want to make something new" I'm growing. I think that’s a great driving force to express.”

Shop name

LOEWE

Floor

1F

TEL

03-6215-6116 (LOEWE Japan Client Service)

Official SNS

Instagram : @loewe
Twitter : @LoeweJP
LINE : @loewe

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