「SHIBUYA PARCO 2022 S/S NEW LOOK」｜ A new My Standard in a new era that follows sensitivity

［ 2F ］ MODE&ART

alexanderwang｜ Transform the everyday life of "Alpha Woman" into Asian culture

Hollywood actress Lucy Leu was selected for the new campaign of "alexanderwang". The luxury and mediocre everyday life of "Alpha Woman", who strives to balance private and work perfectly, is transformed into an Asian world view and expressed with humor. In conjunction with this campaign, the resort collection also has a lineup of new items that focus on Asian culture. The brand's identity and diversity were faithfully reproduced with the Tiger, the 2022 Chinese zodiac sign, shirts and pants with carp and jade motifs of lucky items in China, and the colorful new icon bag "MARQUESS".

AMBUSH®WORKSHOP 2｜ A new basic and functional category "AMBUSH WKSP" is now available.

The 22SS season focuses on the healing and free spirit found by designer YOON in nature, out of the city and street style, which forms the core of "AMBUSH". Based on active wear, an urban essence was added. In addition, a new category "AMBUSH WKSP" that allows you to spend comfortably both in town and outdoors will also appear, and will launch functional basic wear. For T-shirts, hoodies, and swimwear, prints inspired by nature by graphic designer Takuya Hagiwara have been incorporated everywhere.

A.P.C.｜ A new collection of chic and clean items that enjoy the details

The 22SS season was inspired by Le Havre, a Gulf city in northwestern France. The town's regular architecture, which was destroyed during World War II and rebuilt by architect Ogust Pele, dropped the complex beauty taste that is latent in. Items with workwear, which is the true value of "A.P.C." and Parisic elements, such as striped shirts with slightly swaying lines, and nude-colored dresses with outstanding texture of the material. At first glance, the details that show the difference when you pass through the sleeves will update the familiar basic to a chic and clean impression.

beautiful people｜ The new "Side-C" is a new work that changes the form by wearing it from various angles.

"Beautiful people" focused on the unique idea of "Owning clothes with many expressions and functions will reduce the contents of the closet?" In addition to patterns, we pursued designs with different expressions on the front and back in textiles, and announced a garment that allows you to enjoy wearing at various angles such as upper and lower, left and right, front and back. The unique structure named "Side-C", such as denim blousons whose form changes by changing the location where the neck and arms are passed through, and the angle of rotation, reflects the unparalleled commitment to the sustainable spirit, playfulness, and pattern of designer Hidenori Kumagiri.

JUNYA WATANABE MAN / COMME des GARÇONS HOMME｜ A collection of Asian mood that evokes a sense of travel

The inspiration for the "JUNYA WATANABE MAN" 22SS collection was the scenery of a trip taken by photographer Jamie Hawkeswort visiting Bhutan. We combined items such as salel pants, straw hats, and sandals with T-shirts printed with works of Asian tastes from various artists, including Keiichi Tanaami. This season, many collaboration items with "THE NORTH FACE", "Levi's" and "New Balance" will also appear. From February 4, 2022 (Friday), Shibuya PARCO will launch a full lineup of new works at the same time.

ENFÖLD / någonstans｜ Colorful and mode universality created by Mizuki Ueda

"ENFÖLD", which proposes "cloths that make the wearer feel the most luxurious", is attractive for its elegant and loose silhouette and comfort. On the other hand, "någonstans", which means "somewhere" in Swedish, proposes clothes with an active image that will release yourself in the outdoor scene. The collection of two brands, which crosses essences such as sports, workwear, and Taylord in a complex manner, is attractive to the unique and free creation created by creative director Mizuki Ueda. A universal item unique to the brand, which is a bit different from simple, attracts the wearer, regardless of generation or form.

Ground Y｜ A passage from a literary novel into an original border graphic

"Ground Y" proposes new possibilities for fashion in a genderless and ageless style. In the 22SS season, with the theme of "Beyond Boundaries", a passage from literary novels such as Ango Sakaguchi, Soseki Natsume, Dazai Osamu, and Ougai Mori were incorporated into original borders and graphics. Actors Mai Fukagawa and Masora Takasugi were used as models of the nostalgic key visuals. In addition, from January 21, 2022 (Friday), when new items are lined up in the shop, a collection book featuring them will be presented on a first-come, first-served basis.