「SHIBUYA PARCO 2022 S/S NEW LOOK」｜ A new My standard for a new era according to sensitivity

［ 2F ］ MODE&ART

alexanderwang| Transforming the everyday life of “Alpha Woman” into Asian culture

The new campaign for alexanderwang was featured by Hollywood actress Lucy Liu. Expressing humorously by transforming the luxury and ordinary everyday life of "Alpha Woman", who struggles to balance private and work perfectly into an Asian worldview. In conjunction with the campaign, the resort collection also offers a large lineup of new items focusing on Asian culture. The brand's identity and diversity were faithfully reproduced with Tiger, the zodiac sign of 2022, shirts and pants with the motif of carp and jade, which are considered to be lucky items in China, and the colorful new icon bag "MARQUESS".

AMBUSH® WORKSHOP 2｜ A new basic and functional category "AMBUSH WKSP" is now available

The 22SS season focuses on the healing and free spirit that designer YOON has found in nature, leaving the city and street style at the core of AMBUSH. Based on active wear, an urban essence is added. In addition, a new category "AMBUSH WKSP" that allows you to spend comfortably in town and outdoor areas will also appear, and we will launch functional basic wear. For T-shirts, hoodies, and swimwear, prints inspired by nature by graphic designer Takuya Hagiwara have been incorporated everywhere.

A.P.C.| A chic, clean collection that enjoys details

The 22SS season was inspired by Le Havre, a Gulf city in northwestern France. Destroyed during World War II and reconstructed by architect Auguste Pele, the complex aesthetic taste of the town's regular architecture was dropped. The workwear, which is the true essence of A.P.C., and the items that are accompanied by crisp elements, are striped shirts with subtle lines, and nude kolor dresses that highlight the texture of the material. At first glance, the details that show the difference when you pass through the sleeves will update your familiar basic to a chic and clean impression.

beautiful people｜ "Side-C" is a new work that changes the form by wearing from various angles.

"Beautiful people" focused on the unique idea, "Isn't it possible to own clothes with many facial expressions and functions to reduce the contents of the closet?" In addition to the pattern, we pursued a design with different expressions on the front and back, and presented a garment that allows you to enjoy wearing at various angles such as top and bottom, left and right, front and rear. Designer Hidenori Kumakiri's unique structure, such as a denim blouson whose form changes by changing the position of the neck and arm, and the rotation angle, incorporates the sustainable spirit, playfulness, and extraordinary commitment to patterns.

JUNYA WATANABE MAN / COMME des GARÇONS HOMME｜ A collection in the Asian mood that evokes travel

The inspiration for the JUNYA WATANABE MAN 22SS collection was the scene of a trip photographed by photographer Jamie Hawkeswort visiting Bhutan. We combined items such as salel pants, straw hats, and sandals with T-shirts printed from works by various artists, including Keiichi Tanaami. This season, there are also many collaboration items with "THE NORTH FACE", "Levi's" and "New Balance". From February 4, 2022 (Friday), the Shibuya PARCO store will have a full lineup of new works at the same time.

ENFÖLD / någonstans｜ Colorful and mode universality created by Mizuki Ueda

"ENFÖLD", which proposes "clothes that the wearer can feel the most luxurious", is attractive for its elegant, loose silhouette and comfort. On the other hand, "någonstans", which means "somewhere" in Swedish, proposes clothes with an active image that frees oneself in the outdoor scene. The collection of two brands, which complexly crosses the essence of sports, workwear, and Taylord, features a unique and free creation created by creative director Mizuki Ueda. The brand's unique universal item, which is a little different from simple, attracts people who wear it, regardless of generation or form.

Ground Y｜ A passage from a literary novel into an original border graphic

"Ground Y" proposes new possibilities for fashion in a genderless and ageless style. In the 22SS season, under the theme of "Beyond Boundaries", we incorporated passages from writers such as Ango Sakaguchi, Soseki Natsume, Dazai Osamu and Ougai Mori into their original borders and graphics. Actors Mai Fukagawa and Masami Takasugi are used as the model of the nostalgic key visual. In addition, from January 21, 2022 (Friday), new items are lined up in shops, they will be presented on a first-come, first-served basis.