“SHIBUYA PARCO S/S NEW LOOK”｜ New things in a new era. Spring and Summer Collection of Shibuya PARCO

[ 1F ] SHŌTENGAI-EDIT-TOKYO

The latest collection with GUCCI/Ann Drozinas atmosphere

Alexandro Michele, creative director of GUCCI, who has been surprised at the fashion scene with innovative ideas. The latest collection, entitled "Epilogue", which has the meaning of the final act, is a statement that questions the customs that the fashion world has become accustomed to and tries new challenges. There are many neutral designs that have cleared the boundaries of gender, which can be said to be the Michele-bushi this season. While incorporating the essence of the street, the graphical dresses and setups are all elegant and luxurious.

LOEWE / "cloth for dreamers" in which the wearer transforms

This season's "LOEWE" presents a collection that greedyly explores the art of fashion. Using a lot of curves and loops, he built a modeling beauty that reminds me of abstract sculptures. Among them, the most eye-catching items are balloon silhouettes that swell like balloons. It floats in a round, bulge form. It's "clothing for those who dream," says LOEWE. Even the silhouette of the wearer changes, these clothes remind you of the joy of enjoying fashion.

A gender-free world view created by imagining and creating a sports tournament to be held in THOM BROWNE/month

The new collection by THOM BROWNE is based on the image of "the first sporting event held on the moon," which is 239,000 miles above Earth. The collection with a futuristic atmosphere is based on the theme of "Men's wear as women's wear and women's wear as men's wear", and has a gender-free collection such as pleated skirts and short cut trousers for men, and oversized saxophones that pull the body for women. All items are delicate and elaborately crafted using high-quality materials such as wool, cotton, cashmere, silk, and satin.

discord Yohji Yamamoto/Unfinished and asymmetric aesthetics expressed in bags

"diskord Yohji Yamamoto" is a brand that Yoji Yamamoto, who has continued to lead the world's mode scene with innovative designs created from the antiboneous spirit of established concepts, proposes new values through luxury accessories. This season, we took out the creation from the 2021SS collection of "Yohji Yamamoto" and developed the replaced bag. Based on Yamamoto's philosophy of unfinished and asymmetrical aesthetics, the emphasised knots and prints dropped with a unique calligraphy pattern written by Yoji Yamamoto are incorporated into the brand's unique expression. 2021SS will start on February 5 (Friday).

HUMAN MADE/ Wear a boldly designed brand signature.

HUMAN MADE is a fashion label directed by creative director NIGO® on the theme of "fusion of the past and the future." The 2021SS lineup is also an adult and sophisticated streetwear, but reflects the pop world view typical of NIGO®. In the everlasting standard items of coach jackets and hoodies, in addition to the familiar logo and camouflage pattern, the brand signature white bear and hot dog graphics are designed in Aiko Nic.

DIOR BEAUTY SHIBUYA/To modern women who live lively like flowers

"DISOR BEAUTY SHIBUYA" allows you to enjoy the total beauty of the brand at once, from fragrances to makeup and skin care. The shop's attention in spring and summer 2021 is a new makeup collection. Cherry blossoms bloom beautifully with warm sunlight and dye the scenery pink. Limited colors of eye shadows and lip gloss inspired by the cherry blossoms in full bloom that colors spring are now available. Add pure and feminine brilliance to the exciting spring. There are also substantial services such as the lipstick engraving service, so please feel free to visit the store first. Sales will begin in limited quantities from February 11, 2021 (Thursday).

Yves Saint Laurent Beauté/ Renew your mind with a gorgeous pastel color and make a spring preparation that makes you feel better.

"Yves Saint Laurent Beauté" proposes beauty and style for women to take pride in themselves and live a positive life. A pastel-color collection that combines softness and strength arrives for the spring season when the heart dances. The milky color lip, which updates to the spring mood with a single coating, is reprinted in addition to the new two limited colors for this look, the two colors that were sold out very popular last year. The eye and face color palette, which is based on spring-like Peer pink, which makes you feel better just by picking it up, is a versatile gem that can be used in various scenes. Reservations will start on February 12 (Fri), and will be released from February 19 (Fri).

Shuuemura/Spring New Series that makes the beauty of individuality shine even more

In "shuuemura", a new spring series will be launched from March 1st (Monday). The 3D Face Shape Powder, a three-dimensional face powder for Asians that creates a beautiful three-dimensional effect with a single coating, and the Chromatic Suzuki Flash, an eye palette inspired by red beans, such as metallic crimson and vivid reddish brown, are all available. In each case, store reservations will start on February 22 (Monday).

IPSA/ "Kia buried" eyeliner without the need for techniques to snuggle up to users

The counseling brand "IPSA" is named after Latin, which means "self" and "spontaneous". The brand's new product will be released as an eyeliner developed to meet the needs of women who want to create a natural yet impressive look. While many women are worried about being unnaturally emphasized or feeling too thin and unsatisfactory, the product can be used to fill Kia while making the most of each individual's eyes' individuality, and it is possible to get close to the ideal eyes without the need for techniques.