2F MODE & ART Experience the forefront of fashion and art that resonates with sensibility.

MM6 Maison Margiela brand philosophy, a space where you can feel creative playfulness

The contemporary line of Maison Margiela, MM6 Maison Margiela (MM6 Maison Margiela). Based on the concept of "everyday wear", there is a real close that blends into everyday life. The Shibuya PARCO store adopts a new concept that combines the core concepts of the brand (anonymity, reconstruction, reinterpretation) with elements essential to the modern era such as mobility and recycling. Concrete blocks, pipes, belt conveyors, etc. are arranged in an inorganic space, and you can feel the playfulness that is also the brand's philosophy, such as a clock pointing only at 6 o'clock and a fitting room hook with a large number of keys. The item has a full line of items ranging from women's wear to shoes, accessories, bags and fragrances.

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emma×MM6 Maison Margiela

kolor: Shibuya PARCO's unique world view that expresses the individuality of the city

kolor (kolor) continues to develop items that designer Junichi Abe feels like the best balance at the time without setting a season theme. The interior, which draws attention to the various textures of kolor, is characterized by the creation of a store that is unique to the city among directly managed stores. The curved walls are effectively arranged to express the complex intertwined streets, the front and back created by them, the space and gaps that make you feel Shibuya-like. It is a shop that reflects kolor's world view and has a different look from other directly managed stores. Limited to directly managed stores and Shibuya PARCO items will also be developed.

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Yuka Mannami × kolor

Ground Y embodiment of “Genderless & Ageless” through Yohji Yamamoto’s filter

Ground Y (Ground Y) proposes a genderless and ageless style while incorporating elements that synchronize with the concept of Yohji Yamamoto from multiple perspectives. The Shibuya PARCO store also handles <Ground Y> and <BLACK Scandal Yohji Yamamoto>. The image of the interior is "a magnificent space like a museum, made of materials used behind the building". The materials used for the backyard were dared to use the "front side" store to create a gap in the space. It is a store that is not bound by established concepts, which leads to the rebellious spirit that forms the basis of Mr. Yoji Yamamoto's clothes making. Clothes shine in an inorganic space using tiles and gratings.

KENZO Expresses brand identity with constructive silhouette and original colors

KENZO (KENZO) started in Paris by Kenzo Takada in 1970. It is a brand that has created clothing that changes the values of the times by mixing prints, colorful colors, and flat cutting inspired by kimonos. From the fall and winter of 2020, Felipe Oliveira Batista from Portugal will be a designer. His creative silhouette and creative colors add a new page to the history of KENZO. At the Shibuya PARCO store, we develop men's and women's. A variety of items, from wear to accessories, are lined up in a modern space based on white.

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Taiki & Noah × KENZO

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Rina Fukushi x KENZO

COMME des GARCHONS JUNYA WATANABE MAN / COMME des GARCHONS HOMME

COMME des Garcons Home started in 1978 as a men's line for COMME des Garcons, and COMME des Garcons Junya Watanabe Man, which started in 2001. Both are popular brands with elements such as trad, work, and outdoor, which designer Junya Watanabe is good at. The Shibuya PARCO store is a complex of these two brands. The concept of the shop is "non-age, genderless, and cosmopolitan", and we will develop a collection for people who choose things with sensitivity without targeting them by age or gender.

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Tadanobu Asano and Comme des Garchons Junya Watanabe Man - Come des Garchons Home

MARC JACOBS Exclusive Concept Store featuring gender-fluid “Heaven by Marc Jacobs”

From the window facing Shibuya Koen-dori St., you can get a glimpse of the world view of MARC JACOBS (MARC JACOBS). In a dynamic space that maximizes the natural light and ceiling height, you can enjoy not only the main line, but also the gender-fluid Heaven by Marc Jacobs (Heaven by MARC JACOBS), popular icon bags such as THE SNAPSHOT and THE TOTE BAG, along with unique displays. In the world's only one store, you can also see the latest elements such as objects from the iconic "Double Head Bear" and neon signs.

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Motora Rina x Marc Jacobs