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Asuka Saito × MM6 Maison Margiela| Looking for “likes” that blends with individuality

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Asuka Saito × MM6 Maison Margiela| Looking for “likes” that blends with individuality
Asuka Saito × MM6 Maison Margiela| Looking for “likes” that blends with individuality

"I think people who have their own 'likes' firmly and who likes and dislikes and can choose properly are good people," said Asuka Saito, who graduated Nogizaka46, who was enrolled for about 12 years at a graduation concert held at Tokyo Dome in May 2023. When she turns 26 on August 10th, she is now attracted to “like”— In order to explore “likes” that blend with individuality, we shop cruised “MM6 Maison Margiela” at Shibuya PARCO. We also interviewed about works that had a great impact on her life.

Photo
Kisshomaru Shimamura
Stylist
Aya Tanizaki
Hair&Make
Mai Ozawa(mod's hair)
Text
Hisako Yamazaki
Edit
Mariko Araki , Naoko Kinoshita(RIDE)

Give a new Atitude to familiar things
Reassessment of original value based on abstraction

"MM6 Maison Margiela" continues to rebuild the modern wardrobe with a wit and bold approach. Based on the brand's philosophy of "Ready when worn", we send out wardrobes that emphasize the individuality of the wearer, regardless of gender or style. In the autumn and winter 2024 "SHOW" collection, abstraction is used as a keyword to express the consequences arising from the unconventional feeling, the distorted stereotypes in frankness. Cardigans and coats put slits under the armhole through their arms and wear them like a cape, and the jacket is intentionally half-length so that it is a dress or outerwear, blur the boundaries. Although it is as it is, it has created a new meaning, another function, not what it should be. On the other hand, it has a punkish impression such as the shoulder line raised by the posture of the back and the damage processing of the knit.
Playing with textures, experimenting with lengths and widths, and repeating fabrication on different fabrics, reevaluating the value of abstraction and giving unique and new attitudes to familiar things.

September 13: MM6 Maison Margiela
Reopening to Shibuya PARCO 3F

"The knitwear I wore today is very comfortable, and I felt the uniqueness of 'MM6 Maison Margiela' with a silhouette and design that both men and women can enjoy beyond gender."
The knitwear worn by Asuka Saito will be released in advance on September 13 this year at the MM6 Maison Margiela, the largest in Japan, which will be reopened on the 3rd floor of Shibuya PARCO. It also appeared on the runway of the "SHOW" collection in autumn and winter 2024, and is a remarkable item characterized by an oversize silhouette and unique graphics.

What a good sense?
Have your own “like” right.

Mr. Saito's fashion sense, who wears Boys-like clothes with a good sense, such as serializing fashion in men's magazines for many years, is attracting attention. What is the charm of fashion to her?
"I've been doing idols, so I've worn a lot of costumes until now. If you wear Nogizaka 46 uniforms, you will feel natural and shy, and if you wear live costumes, you will get excited. After all, your clothes can change your mind or change your mind. So, when I want to switch between my feelings, I do online shopping and look at my clothes. I think the person who loves you and hates you and has a good choice.”

"Recently, there are a lot of unisex designs. I like oversized clothes, so I often look at men's stuff naturally. I feel that men's have more pockets and larger pockets, and I think that such functional beauty is also attractive for men's wear. I usually choose blue or green cold color, white or black. When I asked the fans about the image of my color, there were a lot of white and blue answers, and I realized, 'That's the image.'

Saito: It has made a big change in the life of Asuka
Nogizaka 46 and "Woman in the Dunes"

Asuka Saito's favorite book is Kimifusa Abe's "Woman in the Dunes". This work, which I read as a teenager, is known as a work that re-readed many times at the timing of life and greatly influenced her.
“The book that changed my view of life is Woman in the Dunes. I was a little bit stuck in myself and read it again and again. At the end of my career at Nogizaka46, I spent a good time cherishing "giving up" in a good sense. That's something that leads to a work called Woman in the Dunes. I think you may have been influenced by that.
First of all, I have an easy-to-understand personality. This was especially true in the early days of Nogizaka. However, as I grew older, I had various experiences in the group, and I wonder if it became a character that seemed like "well, okay?" I had never done anything properly with my own will, such as learning from an early age, but after entering Nogizaka 46, it changed very much. I think the impact of getting a job that had to be done with a large number of people was also great. I have been active for about 12 years, and I think that I changed myself after several laps, but the most important thing is that it became brighter. I feel like I am not thinking or feeling negative.”

Knit ¥133,100 (Friday, PARCO Shibuya in advance)
Pants ¥106,700, necklace ¥75,900, boots ¥96,800 (scheduled to be released from late August to early September)
Shop name
MM6 Maison Margiela
Floor
2F (Reopened on 3F on September 13th)
Official Brand Site
https://www.maisonmargiela.com/ja-jp/mm6/
Official SNS
Instagram(@mm6maisonmargiela

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Asuka Saito

Born in Tokyo on August 10, 1998. In 2011, he passed the audition of "Nogizaka 46" and joined the group as the youngest member of the first class. Graduated with a graduation concert in May 2023. He is currently working as an actor and model. Through a joint project between Amazon and Toei, [Sushinoko] will make a live-action video and play the legendary Idol Eye. "[Sushinoko]" will be released on Prime Video on November 28, and a movie depicting the continuation will be released nationwide on Toei distribution from December 20.
Instagram(@asuka.3110.official

 

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