The charm created by "color constraint".
"iki" brand that proposes basic adult basic
Next, we went to the shop of the women's brand "iki". A brand that was just launched in 2019, designed by Miki Hiraiwa and Rie Igarashi of apparel maker "AMBIDEX". Only three colors, white, black and red, are lined up in a clean mood shop. By narrowing down the colors, we will pursue the creation of clothes that are particular about fine details and materials. The charm of this brand is that the color of the same color is adopted for each material, and you can enjoy the subtle changes in the color.


“I like the clean and mature mood of iki. I feel in my mood now.”
A iki that develops a basic design while focusing on natural materials. I asked SUMIRE, who picks up items and carefully selects them, about their commitment to personal clothes. “I usually wear vintages. I love pairing band T-shirts and checked items with Dr. Martens shoes. I'm attracted to London-style fashion. But recently, I've been interested in basic clothes like iki. A clean and mature mood is now in my mood.”

The bright red captivates you
Expressive summer dress
SUMIRE has visited the Shibuya PARCO store in private. "I tend to choose black, so I want to actively incorporate colors," she chose a gingham check dress with vivid red eyebrows. The transparent shea soccer fabric gives a light impression, and the wrinkle processing and asymmetrical hem make this item look expressive. SUMIRE is wearing a black top for a contrasting look. The gorgeousness and the egy atmosphere were fused, giving a distinct presence.




"I'm pretty much a vintage dress. I have given it to my mother and grandmother.”
SUMIRE’s shoes that day were taken from my grandmother. “I wear what my grandmother gave me. I recently got a hand-made mask. I often wear my mother’s clothes. In fact, I don’t have a lot of clothes for this kind of job.” Her fashion sense is also common to Ms. Himi. “My clothes are pretty much vintage. But the shoes are collected quite a bit. I like Martin with Sioux."



- Shop name
- iki
- Floor
- Shibuya PARCO 4F
- Handle items
- Women
- Brands handled
- iki etc
- TEL
- 03-6809-0376
- Official website
- https://www.ambidex-store.jp/shop/c/c3131/
- Tax exemption
- TAX FREE