「SHIBUYA PARCO 2024 S/S NEW LOOK」｜ A world of playful colors that bloom with diverse personalities. Spring and Summer Collection of Shibuya PARCO

[ 3F ] CORNER OF TOKYO STREET

JW ANDERSON｜ An effortress collection that creates movement in simplicity

The 24SS Men's Collection & Resort Women's Collection with the theme of “Efortress”. Imagine natural creation and its impulsive flow, expressing movement in simplicity, such as drapes and flaps, deep V-necks at the chest, geometric patterns, stripes, and wool balls. You can drop everything around you, such as tea towels familiar in English homes and leather sofas in your atelier. Also pay attention to the constructive polo shirts and sweatshirts made of bonding materials inspired by the ceramic "Conishware" featuring blue and white stripes. Also, from January 19th (Friday), every purchase of ¥110,000 or more, one brand original Cornish wear (one out of five types of pots, cups & saucers, mugs, milk jugs, bowls) will be presented as soon as the number of preparations is gone).

JOHN LAWRENCE SULLIVAN｜ New tailoring possibilities with an outrageous and dark mood

"JOHN LAWRENCE SULLIVAN" continues to explore the possibilities of tailoring. This season, DARKDENCE is inspired by the Cedrez ossuary in the Czech Republic, which was visited by designers, the hill of the cross in Shaurray, Lithuania, and the works of art by Anzelm Kifer. In order to reproduce the tranquil and frozen scenes such as bleached black denim, wrinkled Velvet, and aging leather, we made full use of processing technology and thoroughly focused on texture. Graphics inspired by cracked marble produced by AHONEN & LAMBERG, and collaboration accessories with "YOSHiKO CREATiON", which has laid out bones and crosses and looks like human bones, add depth to the absurd and dark mood.

PEERLESS｜ Basic that harmonizes with any design. A life that can be faced for a long time

"visvim" continues to explore universal beauty and the creation of products that will remain for posterity. The theme of the 24SS collection is "Dissertation on Living In Harmony". Inspired by traditional crafts from all over the world and inherited techniques, we delve into every aspect of the manufacturing process and develop it over a long period of time. The simple and basic design blends with anything and harmonizes it. The more you use it, the more you want to get something that changes over time and becomes beautiful. Available from January 13th (Sat).

08sircus｜ Elegant that coexists with inner strength, attractive with layered and balance.

The 24SS collection focuses on layered and balance, making it a creation characterized by duality, such as items that change into different expressions depending on the front and rear style, and methods of enjoying the change in the form. The bisches that shape the waist and the transparent organdy material create a beautiful balance and attracts the individuality of the wearer. Incorporating the texture and balance of women's women into men, updating genderless appeal. At first glance, feminine items such as plenty of drapes, gatherings, and glossy classical materials should also feel a powerful elegance if you pass through the sleeves.

ANREALAGE｜ Change colorless and transparent clothes to ask what is invisible to the eyes.

Under the theme of “INVISIBLE,” we evolve photochromic technology, which changes color due to ultraviolet light, to create color from colorless and transparent. The jacket and skirt are made of original PVC material, and wear the invisible air. By creating a state where transparent things that we recognize as "no" actually exist, we ask human perception and recognition itself whether the world is spreading outside of our perception. I want to enjoy an extraordinary experience with clothes packed with innovative ideas and the latest technology. It is scheduled to be released sequentially from the beginning of February.

Paul Smith｜ Light and refreshing. New form of tailoring that overturns common sense

In the SS24 Men's Collection, we consider suits to be the starting point and the end point, exploring all forms of tailoring. Inspired by archive pieces, a light suit style inspired by workwear and military uniforms overturns the common sense of classic tailoring. Based on elegant items with straight vertical lines and basic coloring, it accented with abstract graphics. The women's collection also has looks that make summer outfits light and refreshing. Some men's items are scheduled to be released sequentially from February.

UN3D.｜ A beautiful and sculptural silhouette with two key colors shining.

"UN3D." is based on three antitheses, without setting a theme for each season, questions about the times, trends, common sense, and stereotypes, and advocates the creation of clothes that value free individuality and sensibilities. The 24SS collection features a sculptural silhouette with a built-in tuck, complex pleats, and beautiful drapes that symbolize the brand, and impressive look with two key colors, lime and gray. In addition, we will continue to develop popular series in collaboration with artist KANAKO SASAKI. In addition, please pay attention to the "BIG DETAIL DENIM" series and the series that uses original lace fabrics. The event will also be held during the exhibition.

PAMEO POSE｜ You can freely mix both romantic and masculine styles.

Based on the philosophy of expressing oneself in fashion, "PAMEO POSE" is a unique concept for each season. This season's theme is "a free life with infinite possibilities that are not bound by myself." You can freely mix a romantic mood with frills and ribbons and a masculine style with an edge, and develop a two-sided collection. A genderless look with a sense of mode should remind you of your freedom to enjoy fashion.

HIGASHI｜ A collection of up-and-coming brands with an edge that we want to add to the wardrobe.

"HIGASHI" is a fashion culture centered on Japan brands such as "soduk", "TLOVERPLAN", "BIGRE", "HIGASHI". Among them, "leinwände", designed by a Japanese designer living in London, is a popular brand for adult real closes that combine sophisticated eroticism and ruggedness. In the 24SS collection, we propose a healthy and free look centered on the artwork of plants and dancers drawn by Enik tartin Eged. While maintaining a minimal size, there are many knit items that use characteristic textures.

POP UP

STUDIO NICHOLSON｜ U.K. brand POP UP with high-quality and timeless appeal.

"STUDIO NICHOLSON" limited-time POP UP STORE is open. Based on the concept of "MODULAR WARDROBE", we propose a wide range of coordination based on high-quality fabrics that make the most of the appeal of materials and unique yet versatile designs. At the store, we plan to develop items that are coveted by fans, such as products limited to directly managed stores. Enjoy the world view of popular brands that are deeply supported in a simple, sophisticated and universal style.