Kyohei Hattori x Undercover NOISE LAB| A new approach in which multiple brand lines are mixed in one space.

Iconic graphics were dropped,
A large lineup of Shibuya PARCO exclusive items.

UNDERCOVER NOISE LAB is one of the largest inshops in the country. Notable is limited products produced in commemoration of OPEN. From designs with bold, edged graphics with pixelated shop names to illustrations like classic cars with demon wings, we will incorporate UNDERCOVER-like designs into many items such as T-shirts, sweatshirts, coach jackets, etc.

UNDERCOVER in one space
The first attempt to condense a multifaceted worldview.

The biggest feature is that you can get the collections of SueUNDERCOVER and JohnUNDERCOVER, as well as MadSTORE UNDERCOVER items, miscellaneous goods, and collaboration items at the same time. The interior of the store, which is displayed for each line, uses a different interior design that projects each concept, and expresses a multifaceted and chaotic world view throughout the shop. It seems to be harmonizing with Shibuya PARCO, where a variety of fashion brands from the maison to the street are opening, and borderless and culture are mixed.

Collaboration with the movie "Clockwork Orange".

Hattori, who is looking around the store, stopped and stared seriously, is one of the films representing director Stanley Kublick released in 1971, and is a collaboration collection with cult-popular "Orange". Mr. Hattori has a satisfying look through his sleeves as a favorite. “It’s one of my favorite movies. It's great to be able to wear the impressive scene of the movie as it is. It has a great impact, so we want to make the design stand out with a simple item."

Also pay attention to the collection of items with MEDICOM TOY.

One of the popular items of UNDERCOVER, it is a joint work with MEDICOM TOY with Aiko Nic bear, hamburger, and apple motifs that attract attention every time it is released. These items can also incorporate the design of UNDERCOVER into the interior, and are so popular that they sell out each time they are released. There is also an affordable keychain, so it is a place where you want to go looking for gifts for friends and lovers who like fashion.

It will surprise you with different approaches
Keep in mind the future of “Undercover Noise Lab.”

With the name "LAB" in the shop name, we must expect UNDERCOVER to take on a challenging approach here. It will show a more active move toward the world than ever before. New items and information will be published on the official “UNDERCOVER NOISE LAB” Instagram (@undercover_lab), so we recommend that you follow them so that you do not miss them.

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