We deliver seasonal information such as POPUP, events, and limited items scheduled to be released in Shibuya PARCO. Check out the latest information on your favorite shops here for weekend outings and shopping!
Index
4F newstaa <POP UP>yusho kobayashi POPUP "A gift from the past" / Yoshiko POPUP etc.

(Photo left) yusho kobayashi POPUP「 "A gift from the past" 」
This is a romantic collection mainly featuring remakes of all new used clothes.
yusho kobayashi creates fashion items based on the materials and colors obtained from life and art, focusing on one-point remake items with unique patchwork.
Please don't miss the special work that you have prepared for this POPUP...!
(Central) YOSHIKO POPUP
Mr. YOSHIKO knits rattan and produces mainly baskets and accessories.
The supple and beautiful works that make use of rattan materials can only be produced by YOSHIKO's unique knitting method.
Like a woven and overlapping rattan, YOSHIKO's items are close to your life.◎
(Right) iriki POPUP “iriki summer garden”
iriki works to collect your favorite colors and forms one by one in the garden of the house.
Enjoy the summer iriki garden a little different from usual at home.
I sleep a little in the shade of the summer garden
Flowers that are shining quietly somewhere
A loose and soft wind is blowing
Information
- Period of the event
- August 1, 2020 (Sat) to August 31, 2020 (Mon)
※yusho kobayashi POPUP only, August 1, 2020 (Sat) to August 15, 2020 (Sat) - Location
- 4F newstaa
- URL
- https://www.instagram.com/newstaa_now/
4F Nearly Day Culture <POP UP> Let's get that Mizusawa Down! Midsummer down challenge! <Insectstori-hen>

This is a chance to get Mizusawa Down, which is popular as the best townwear in winter. In the 2019 version of Mizusawa Down, which was separately poured by the web media "Almost Day", we will provide 40% off inventories for cancellations and defective replacements from "Because it is midsummer". In addition, with the "Insectstori Challenge", you can also get a discount on plus alpha!
Information
- Period of the event
- August 14, 2020 (Friday) to August 23, 2020
- Location
- 4F Nearly Day Culture
- URL
- https://www.1101.com/store/mizusawa/2020ss/index.html
8F HOBO Nichiyobi <POP UP>CONVERSE ALL STAR 100 and weeksdays collaboration special exhibition “Masako Hundred Views”

Popular stylist Masako Ito and "almost day" are together
"I wish I had something like this."
The shop "weekdays" will be realized.
Converse All Star 100 and Weekdays
To commemorate the collaboration, a special exhibition "Masako Hundred Views" will be held.
Masako Ito, a popular stylist who is a producer of weeksdays
Exhibits 100 items that are adorable every day.
There is also an open shop at the venue. Special goods and items of "weekdays" made by Mr. Ito and "almost day" are displayed.
Information
- Period of the event
- August 6, 2020 - August 22, 2020 (Sat)
- Location
- 8F HOBO Nichiyobi
- Entrance fee
- Admission free
- URL
- https://www.1101.com/n/weeksdays/contents/20236
4F escalator side <POP UP>SUSTAINABLE FASHION CIRCLE

ANREALAGE, WALNUT, Komai (Wednesday Campanella), minä perhonen, and Chie Morimoto (goen°) will collaborate with artists and make T-shirts with sustainable materials (pre-organic cotton) to support farmers in India and sell them at Shibuya PARCO stores and online shops. 5% of sales will be donated to support single parents and children suffering from the COVID-19 pandemic.
Information
- Period of the event
- August 5, 2020 (Wednesday) to August 11, 2020 (Tuesday)
- Location
- 4F escalator side
- Product details
- Also on sale from PARCO ONLINE STORE
https://kaeru.parco.jp/shop/detail/shop000026152/ - URL
- https://www.sustainablefashioncircle.com
1F GATE<POP UP> Concept store "BREATH BY DELTA" consisting of only social good products

“Breath” = “Breath” = “Life”
Yoyogiuehara's select shop "BREATH BY DELTA" has launched the concept store "BREATH BY DELTA" that consists of only social good products under the theme of SUSUTAINABILIY / HUMANITY <Global Environment and Human Rights>. We will open a limited shop as the first step of the project.
Architect Yuko Nagayama (http://www.yukonagayama.co.jp/) is in charge of spatial design. It is composed of materials that can be reused, and the design is designed to minimize waste after the exhibition period.
Knitwear by HATRA x Synflux that tries to reduce the production process by AI and 3D, limited collections that upcycle used clothes by new generations of brands such as KEISUKE YOSHIDA and YUSHO KOBAYASHI, ARYS wear in Berlin using recycled materials such as recycled polyester, and NODO shoes in Korea, and Minorities definitions? It is a social good selection with a view to the next generation, such as Vienna's KIDS OF THE DIASPORA, which questions fashion in fashion.
Information
- Period of the event
- August 4, 2020 (Tuesday) to August 16, 2020 (Sunday)
- Location
- 1F POP UP SPACE「GATE」
- URL
- https://shibuya.parco.jp/event/detail/?id=1132
2F BRIDGE<POP UP> semoh POP UP STORE

The fashion brand "semoh" by designer Hirosei Ueyama will be holding POP-UP STORE from July 30th (Thursday).
New items during the summer of 2020 and semoh HT, a collaboration line with contemporary artist Hiroki Tsukuda, in addition to the highlights such as new cut-and-sew, carefully selected archive items are lined up.
It is a valuable opportunity to bring together silhouettes, materials, and semoh clothes sticking to Di Tyr.
Information
- Period of the event
- July 30, 2020 (Thursday) to August 10, 2020 (Monday)
- Location
- 2F POP UP SPACE 「BRIDGE」
- URL
- https://shibuya.parco.jp/event/detail/?id=1185