「SHIBUYA PARCO 2024 A/W NEW LOOK」｜ Seamlessly, to a beautiful immersive world. Shibuya PARCO Fall / Winter Collection

[ 2F ] MODE&ART

alexanderwang｜ The 2.0 era, which added new interpretations to the characteristics of the early brand, started.

A prefall collection that started in the 2.0 era of "alexanderwang". The Ricco bag, which imitates bottom panels with studs and elephant skins, has added a new interpretation to the early features of the brand. It brings a new approach to traditional techniques, such as denim pants that have been damaged to create a vintage look, and trompleille print outerwear inspired by old canvas jackets. Crystal-decorated camisole enhances jersey track pants, adds volume to the silhouette with cargo pants, and proposes urban uniforms that have evolved with a free approach.

AMBUSH®WORKSHOP 2｜ Considering how simple you can dress with the theme of preppy.

The AW24 collection, which confronts preppy fashion realistically and asks questions about new classical music. I returned to the theme of uniforms again, considered how simple they could be dressed, and sublimated classical styles and sportswear icons into a brand-like unique look. For example, the classic Unisex blue shirt and loose pants are combined with an oversized Freidnit decorated with a large version of the city patch. The look where the worn-out collar and cuffs look into the face is a royal road, but a simple luxury with a twist is hidden.

AMI PARIS｜ Embody sophisticated elegance like Parisians at 5:00 am

Under the theme of Jack Dutron's famous song "5:00 am, Paris wakes up", the 24AW collection reminds me of a calm winter dawn. Considering the lives of Parisians who enjoy late and getting up early, embodying them through high-quality textures and various patterns. The silhouette goes away from the oversized size and sublimates into a sharp and delicate form. The gentle color palette gives you a relaxed look. With plenty of soft knitwear and chic trench coats, the timeless wardrobe is filled with sophisticated and simple elegance.

beautiful people｜ At first glance, a simple look is mixed with bitter and sweet elements.

The 24AW, which advocates "bitter than sweet," combines a hard and mascuran image like men and workers of the Industrial Revolution, with a glossy and feminine mood like bedtime. The tailored expresses a constricted shape with bias fabric, and the gorgeous dress of lame suppresses the gorgeous mood by overdie, expressing the exquisite balance between the sweet and bitter. At first glance, the simple look is also made of workwear, jacquard fabric, and the unique playfulness unique to the brand, bringing out the true beauty of each person wearing it.

ENFÖLD / någonstans｜ Standard wardrobe for adults who are not swayed by season trends

Under the brand name "Kurumu" and "Hug me", "ENFÖLD" proposes clothes that gently wrap around, focusing on elegant and constructive loose silhouettes and high-quality textures. On the other hand, "någonstans", which means "somewhere" or "sometime" in Swedish, expresses clothes that intersect everyday and extraordinary in vivid colors and free layered. Both brands are characterized by the creation of clothes that are not swept away by trends, and the real close that tickles the fashionable mind of adults is sure to be active as a standard wardrobe for a long time.

Ground Y｜ To celebrate the 10th anniversary of the event, we will return to the essence of clothes making from a new perspective.

Through Yoji Yamamoto's filters, we propose new possibilities for fashion in a genderless and ageless style. At the 24AW, which celebrates its 10th anniversary, we will return to the essence of clothes making, rebuild our experience so far, and disseminate it from a new perspective. We will develop a lot of items focusing on pattern making, such as zipper arrangements that combine functionality and design and layered asymmetry. In addition, we are particular about natural materials and renew the gabazine, which symbolizes the brand, to 100% wool. The combination of different fabrics and the full leather blouson that appeared for the first time are also attracting attention.

IM MEN｜ Comfortable and beautiful clothes that evoke the feeling of touching the soil

The feeling of "somehow comfortable, somehow beautiful" can be shared without language. In the fall and winter season of 2024/25, we focused on such a feeling and considered new universal appeal while being familiar. Research on the sensation, color, and expression of touching the soil, and incorporate it into the design as it is, and realize manufacturing that can be intuitively felt. In the "DUO" series, which takes advantage of the characteristics of different materials, a chambray fabric that is pre-dyed with vertical thread and changed the color from horizontal thread appears. "DUO SHIRT", which uses post-dyed dyeing, which is not a thread but a fabric, feels comfortable with its thin and soft texture.