SHIBUYA PARCO PRIDE2024｜ "PRIDE2024" will be held to color Rainbow kolor. Photo report of the festival full of passionate energy

"PRIDE2024" was held again this year, and Shibuya PARCO was colored by Rainbow kolor. The smile and energy overflowed there are smiles and foresee the realization of a society where thoughts spread and everyone can live happily.

At "Sparkle ~ ROAD TO OPULENCE ~", a hot battle to discover the next generation of drug stars is unfolded, and the evolutionary electronic party "fancyHIM", which celebrated its 20th anniversary anniversary year this year, will be a live pop-up shop with a lot of collaboration parties!

At GALLERY X BY PARCO, "Princess at midnight" held an exhibition packed with positive and cuteness, while the luxury brand "LOEWE" has a colorful art in the city, and "MARC JACOBS" has limited kolor colorful items. The MIX bar "Campy! bar" from Shinjuku 2-chome, which has a particularly distinctive feature at Shibuya PARCO, has a space filled with a constant toast and laughter.

Everyone, regardless of gender, race, nationality, or age, can express themselves as they like, through photo reports on PRIDE2024.

Photo: Sachiko Saito

Edit: RIDE Inc.

Index

P.1Sparkle ～ROAD TO OPULENCE～
P.2fancyHIM × Shibuya PARCO RAINBOW PRIDE PARTY
P.3LOEWE/Princess Exhibition at midnight ~ Power of Love ~ /MARC JACOBS/Campy! bar

Sparkle ～ROAD TO OPULENCE～

Friday, April 19
OPULENCE is Japan's first large-scale drag show that combines luxurious shows by world-class drag queens with club event-like performances and sound lighting. What they organised was the "Sparkle," a new event to discover the next generation of drug stars. At "Sparkle" held at Shibuya PARCO, new queens compete in costumes, speeches, and lip-sink battles! The hot battle with the right to participate in the OPULENCE, the whereabouts of the judge by senior drug queens are?…⁉︎