CYCLE―SHIBUYA PARCO SUSTAINABILITY―｜ “New sustainable” at Shibuya PARCO. "Cirrelation" for the future that meets and spins

［ 1F ］ COSMETICS

shu uemura｜ A plastic reduction recycling program that regenerates used bottles

At shu uemura, which leads the cosmetics industry while considering the environment, we are focusing on significantly reducing the use of plastics. The cleansing oil bottle adopts 100% PCR plastic procured in Japan and works on recycling. PCR plastics are recycled materials made from used plastics recovered in Japan while reducing energy and fossil fuel consumption. Members who support this initiative will be given recycling points according to their size when they bring used cleansing oil bottles. Participate in recycling programs and aim for environmental conservation from a small step.

Keyles TOKYO Flagship Store | Popular products for recycling-oriented production have also evolved into recycling packages

"Keyles" advocates a circular economy of a circular production that does not waste resources. It recycles empty containers collected in store boxes and manufactures recycling packages and refill products for refilling at factories that use renewable energy. Through this initiative, the long-selling skin toner "Keyles Harvartner CL Alcohol Free" has succeeded in turning all the materials, and the famous "Keyles Cream UFC", which has been awarded in numerous beauty magazines, into 30% recycled bottles. Use skin care that is gentle to your skin and earth with a sustainable and popular cosmetics.

IPSA｜ For eco-friendly shopping. Original eco bag with 2-way specifications

The IPSA, which focuses on the commonalities between people and the earth that continue to change through repeated metabolism and circulation, sells original eco-bags as part of activities for a sustainable future. It has a simple design but a two-way design that can be used as a handy bag, making it extremely practical. Since recycled materials made from PET bottles are used, they are less likely to cause shape collapse and have excellent durability. If you bring it at the time of purchase and do not use a paper bag, you will receive an additional 5 points in addition to the usual eco points (10 points). We want to enjoy eco-friendly shopping along with original eco-bags.

［ 2F ］ MODE&ART

beautiful people｜ New leather tanned with natural materials is now available in standard leather jackets.

Leather material that is the main point of "beautiful people". From the Spring 2024 Collection, "chrome-free leather" tanned without using chromium agents with high environmental impact has been introduced. It is tanned in a new method using natural mineral zeolite instead of heavy metal chromium, and dyed with a natural texture. The surface is also finished with consideration for the environment without using a resin-based finishing agent. It is attractive that you can enjoy it even with aging by carefully growing it carefully while taking care of delicate leather. The leather jacket is available in two colors, white and orange. Enjoy the soft and moist texture and your own aging.

STONE ISLAND｜ The ultimate outerwear born from unique textile research

"STONE ISLAND" is known for its insatiable research on fibers and textiles and innovative designs. From the S/S 024 Collection, a new outerwear that uses NYLON METAL, one of the symbolic materials of the brand, appears. “NYLON METAL” is a metallic glue-colored guarant die material that was born from a unique textile research. Since 2022, we have adopted a 100% recycled nylon material using the recycled yarn "ECONYL®" and recycled it in complex processing to evolve into an environmentally friendly form with the same characteristics as petroleum-derived nylon. I would like to focus on the attitude of continuing to challenge new limits through the development of sustainable materials.

THE NORTH FACE LAB｜ The only outdoor wear in the world that will stay close to you for a long time.

In an era where diversity is required, it is the ideal way of circulating fashion to realize manufacturing tailored to individuality and propose items that can be used for a long time. "THE NORTH FACE LAB" offers 141CUSTOM, a service that allows you to adjust sizing and customize colors with your own 3D scanning for down and waterproof outerwear. Based on the functionality and minimal design cultivated in the outdoor field, it fulfills only one outdoor wear in the world. We want to value limited resources on the planet and be aware of shopping with a long-term vision.

［ 3F ］ CORNER OF TOKYO STREET

UN3D.｜ The eco bag with a bicolor design matches the fashion style.

Attention is paid to the eco-bags created by "UN3D.", which has the constructive details of tucks and pleats, and its unique colors. Using recycled polyester material, it has a good size that is easy to use on a daily basis, but has more capacity than it looks. The brand-like bicolor design makes it easy to match with a modest styling. If you roll the eco bag and stop it with rubber, you can put it together compactly, and even a small bag is easy to carry. The eco bag, a necessity of daily life, will be updated fashionable.

DENHAM｜ Simple and high-quality knit made with environmental considerations

Founded by denim craftsman Jason Denham, DENHAM from Amsterdam, DENHAM is active in developing products that are conscious of environmental impact. Spring knits made from recycled polyester reduce waste to 3% through a production process that is thoroughly conscious of cut loss. While considering the environment, it creates a luxurious feeling with a glossy cotton material with ultrafine fur to the limit. It has water absorption and quick drying, is light and hard to wrinkle, and the practicality that is less likely to cause a shape collapse as it can be used for a dryer. Simple, tough and high-quality knits should be close to your daily life.