CYCLE―SHIBUYA PARCO SUSTAINABILITY―｜ We meet in circulation. Shibuya PARCO’s sustainable shopping form

［ 4F ］ FASHION APARTMENT

nest Robe / CONFECT｜ Unisex real close with upcycled fabric pieces

Based on the concept of "SLOW MADE IN JAPAN", the women's brand "next Robe" and the men's brand "CONFECT" propose clothes made from natural materials such as linen, focusing on comfort. We aim to create a new recycling-oriented manufacturing that considers the global environment, such as "UpcycleLino", a circular project that reuses the scraps of the fabric that is discarded, lined with clothes that can grow together while enjoying the aging. In addition to developing a wide range of Unisex everyday wear using this upcycle fabric, color items limited to Shibuya PARCO store are also available. Also, from March 17th, “INDIGO with MADE IN INDIA FAIR” was held on the theme of “mix culture style”. Indigo Daishi Leeds and a large number of Indian embroidery items with vivid colors are also available.

ADAM ET ROPÉ｜ EN-NICHI-archive selection that meets the selected items of buyers

ADAM ET ROPÉ aims to achieve a sustainable material utilization rate of 50% by the end of 2023. In addition to being designed to enjoy a sense of trend, we also offer a large number of materials that minimize the impact on the environment in materials and production processes, as well as items using recycled materials. From March 17th (Fri) to March 26th (Sun), the "ADAM ET ROPÉEN-NICHI-archive selection-" will be held to sell selected archive and vintage items selected by buyers. The lineup is fun until the day. You will be able to come across an item that enhances the mood of spring and summer.

LILY BROWN｜ Have an elegant breath. One-of-a-kind remake series

Inspired by the delicate craftwork and original design of vintage items, "LILY BROWN" proposes a modern real close. In order to enjoy the used item with a new sense, used clothes T-shirts and sweatshirts with elegant details and arrangements, all of which have a single remake series. In addition, we are focusing on upcycling collections that create new clothes from surplus fabrics and fiber waste, and continue to actively work on recycling that values things without discarding them. The design is easy to add to adult women's wardrobe, and is also recommended for those who are not familiar with used.

SNIDEL｜ Uses earth-friendly materials to create a trendy design.

A lineup of sustainable new works that are particular about feminine silhouettes and classical details this season. By using eco-rayons made from wood, which is a renewable resource, we have reduced carbon dioxide emissions and water pollution by up to 50% and realized environmentally friendly clothing. The classic knit jacket and mini skirt made from this material are trendy with a tweed-like knit pattern. This jacket can be worn casually with a tight mini skirt and a set-up look. This is an item that can be used daily, and you want to enjoy the gorgeous spring outfit.

FURFUR｜ High-quality, simple upcycles that satisfy women's childhood

"FURFUR" is working on "MASH UP CYCLE", which develops new products using this surplus inventory material. As part of this, we offer a dress with a flower pattern embroidered on a high-quality inner material of ultra-high gauge, and a high neck top with delicate embroidery on the chest and sleeves. Despite the affordable upcycle, the simple design and high-quality materials that can be worn daily are attractive. We also select "ReAg999" jewelry that uses recycled pure silver made from discarded home appliances. The original heart-shaped jewelry is a gem with a cute, irregular shape, and attention to detail. "Flower Embroidered Kago One Piece" will be released in advance from March 17th (Fri).

Dr. Martens｜ The vegan-friendly thick bottom sole adds a light trend.

We will strive to develop vegan materials to reduce animal materials and face ethical shoes. Based on the standard lace-up boots and side-goa boots, a thick bottom platform sole made of durable vegan material "KEMBLE" creates a volumey silhouette. From eyelets to Shoo lace and welt stitches, they are unified in clean white colors and finished in a sophisticated and light pair. Excellent functionality, such as not getting scratched or dirty, and easy maintenance. With a sustainable material and Aiko Nic design, add a trendy look to the spring outfit.

CABANE de ZUCCa｜ Pay attention to the timeless bag made of supple recycled leather.

We propose "daily clothes" that are comfortable for both wearers and viewers, and that add new spices to every day. Recommended is a 2-size yacht rope bag of ZUCCa standard products. The durable and supple body uses recycled leather, which collects and compresses leather fragments and coated with transparent polyurethane. The bucket-shaped form with a smart impression is accented with a handle using a yacht rope to pull up the sail of the yacht. It is a timeless design that makes use of sustainable materials.

Nudie Jeans｜ 100% organic cotton denim that takes care of people and the global environment.

"Nudie Jeans" was born in Sweden in 2001 and is the first denim brand to adopt 100% organic cotton. It is renowned as a sustainable brand for its active efforts that take into account people and the global environment, such as fair trade and living wedges (support for guaranteeing living wages). All denims are guaranteed free repairs, and the collected denims are returned to the fabric, used as repair fabrics, and 3Rs (repair, reuse, recycle) that do not produce waste. In recent years, we would like to pay attention to new attempts, such as reusing stock fabric in partnership with UNIDO (United Nations Industrial Development Organization).

Albâge Lingerie｜ Developing special atelier sewing products with stock laces and materials

Based on the concept of "Watashi's best friend lingerie", it is designed by a designer who trained in France. Last year, in order to reduce clothing waste, we launched COUTURE, a project to develop a limited quantity of atelier sewing products. Based on unused materials left in the atelier, we provide special added value different from the collection. In addition, we will face "responsibility to create" by incorporating eco-friendly materials and production processes, such as environmentally friendly rayons and dresses with cups of premium organic cotton. On the official SNS, a "NIGHT CHAT" project was implemented using a question box to discuss opinions such as physical and sexual problems. It is also noteworthy of the movement as a brand that empowers users.

SOLE JACK｜ With a wide selection of soles, you can repair and customize your favorite pair.

A specialty store that offers maintenance and sole repair services to build a culture that will continue to wear for a long time without disposable shoes. Since its establishment in 1935, the soles of the Italian sole manufacturer Vibram, which has been loved by many climbers, boast the best assortment of products in Japan, and you can also exchange soles that have been worn from casual sneakers to high brand sneakers. While enhancing functionality, you can redesign the original design with various customizations, so you can continue to wear your favorite shoes with a new outfit. During the period, if you purchase all soles, you will receive a novelty with the Vibram logo. ※End as soon as it runs out

RINKAN｜ Be sustainable from familiar options. Stores specializing in purchasing brand items

Passing over to someone without throwing away clothes sleeping at home is one of the easy options for sustainable activities. The first purchase specialty store of RINKAN, a select shop that purchases and sells street and designer brands, carefully assesses each one by a staff with specialized knowledge, from clothes to sneakers, accessories and bags. Items with a sense of use, such as shape loss, fading, and fraying of tags, can also be made free quotes and purchase consultation. During the period, ¥500 coupons that can be used for shopping at the Shibuya PARCO store will be distributed for each purchase price of ¥5,000. I want to organize the closet and enjoy the new spring outfit.