The more you wear it, the more you get it — Actor Masataka Kubota shop cruises "LOEWE" and "PEERLESS" in search of authentic items that can be enjoyed even aging, as if reflecting the "attachment" of the owner. Mr. Kubota shoots the 2022 Fall Winter Collection, the latest of two brands that respect handcraft by craftsmen.
- Photo
- Kisshomaru Shimamura
- Hair&Make
- Miki Kasuya
- Text
- Hisako Yamazaki
- Edit
- RIDE MEDIA&DESIGN inc.
Experimental and wit-rich like virtual reality
LOEWE 2022 FW Men's Collection
The theme of the LOEWE 2022 FW Men's Collection is "Transformed Real Society". In this season, which incorporates the perspective of nothing as it looks like, it presents a vision of another real world while hinting at distortions in the digital age. A playful collection of T-shirts with tricks (tronpuruille) printed on the body, coats with optical fibers, and transparent leather that looks like vinyl. It was an ironic message of the relationship between us and technology living in the present moment, and creative director Jonathan Anderson asked us “What is today’s real?” that intersects digital and reality.




In the expression of fashion
Bring out your own personality
"I think fashion is one expression. The mood changes depending on the color and shape - in that sense, it is something that inspires you. When the season changes, you want to wear a light shade naturally.…。 I feel that colors have a hidden power, similar to frequencies. An acquaintance who has a sense of sympathy has told me that the color I'm giving out is blue, and it's very nice. I like being in the water, and I feel blue somehow.”
The appearance of "blue"—the vivid blue duster coat (22 FW Men's Collection), which is a color that oozes out from itself, certainly suits Masataka Kubota. The LOEWE anagram rubber patch is arranged under the back collar, and the relaxed fit silhouette creates a trendy look. In addition, the rubber Uncle Boots, which appeared for the first time this season, are a pair of uniqueness with a seemingly simple but highlighted rounded silhouette x rib knitted toe that is a seemingly unique.


Completed with Craftmanship
Luxury functional beauty
The "Cubycloth Body Bag" worn by Masataka Kubota, which fits the body flexibly of sapursmooth scarf, is attracting attention this season. For the first time, the details of the logo jacquard that shines with LOEWE's popular craftsmanship on the women's line are also adopted for men. In addition to adjustable straps, the size of the laptop can be completely stored is attractive. In addition, "Bertie Cal Wallet Small", which Mr. Kubota was worried and picked up in the store, is accented with a strap engraved with an anagram. In addition to color variations that make you feel positive, soft grain curfe with excellent durability is used, and stylish functional beauty with a rich card slot.






Enrich your own mind.
Existence of Partners
Masataka Kubota, who will be 34 years old this year. I asked him about enriching his own heart. "Enrich your heart…What is it, my wife? I am married and have a new family, not my second life.…We share time with people who are not originally family members and share various things together. Although she is a wife, she is also a red stranger, and a very good friend. When we watch a movie together, we talked about each other's impressions and current feelings, such as what the other person thought. When you hear your thoughts, you will find something that you do not know.”



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- LOEWE
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- 1F
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- 03-6416-3037
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- https://www.loewe.com
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