SUSTAINABLE FASHION CAMPAIGN “CYCLE”｜ "Sustainable" is a form of comfortable "circulation" that changes the future, looking for "CYCLE"

［ 2F ］ MODE&ART

A.P.C. / Upcycle Residues with Old and New Quilt Project

"A.P.C." continues to conduct "quilt projects" inspired by archive textiles. The beautiful quilt work that reutilizes the remaining cloth was designed by Jessica Ogden, a designer called the “queen of patchwork”. Indian women are working on stitching, helping to secure employment in the region. Enjoy the warmth of some old and new handicrafts from the quilt rags and cushions that were beautifully upcycled by Jean Tuitu and Jesse Ka, designers of A.P.C..

ISSEY MIYAKE SHIBUYA / 1 thread in the bag. "MOKKO" that is free to use without being influenced by trends

From the original product "MOKKO" of "GOOD GOODS ISSEY MIYAKE" packed with a selection of "good things", the new pochette "MOKKO TOWN POUCH" is now available. This one-mile bag, which seems to be useful for putting smartphones and mini wallets, regardless of the times and styles, will be limited to Shibuya PARCO during the CYCLE period. It features a light and soft texture knitted from a single thread, and there are plenty of variations in size and kolor. Put it on a table like a fruit basket or match it casually with fashion. The long-life design that is not influenced by trends can be used freely according to the scene. As a standard of today's era, it will be useful for a long time.

MM6 Maison Margiela / Upcycle Patchwork Capsule Collection Reincarnation of Archive Materials

From "MM6 Maison Margiela", "Upcycle Patchwork" capsule collection will be available in spring and summer 2021. Aiko Nic's "Japanese" bag and boots unique with "6" at the bottom of the heels have been reborn as a new atmosphere by skillfully combining the fabrics of past collections. The collection, which was shaped by the idea during the lockdown period, "It has become difficult to obtain various materials," features archived materials with different textures. I would like to enjoy the process of gradually getting used to the color and texture.

k3/ Select highly sensitive items that achieve “mode x sustainable”

"k3" selects up-and-coming brands with both domestic and international edges. All of the highly fashionable items collected from a unique perspective will achieve "Sustainable x Mode". SWEDISH STOCKINGS, an ethical brand created by millennial designers, has established a recycling system in which stockings are made using a manufacturing method with less environmental impact, and old ones are converted to other materials. In addition, "NODO" is a flat shoe brand that uses 3D knits for the upper part. The knit made of 100% polyester recycled yarn attracts attention not only for its production background but also for its beauty and outstanding comfort.

THE NORTH FACE LAB / Customization of popular outerwear makes it a long-life outfit

"THE NORTH FACE LAB" is the first store in Japan where you can experience the innovative wear customization service "141 CUSTOMS". In addition to the selection of materials and kolor, we propose outerwear that is perfect for you from all the popular 8 types from the body type information provided by 3D scanning. This is a system that avoids the problem of mass disposal of clothes because all orders are made. Above all, the special wear in the world, made only for yourself, becomes a long-life product that you want to use for a long time.

beautiful people / "congnac processing" with less environmental impact

"Beautiful people" who find and create new beauty in conflicting and contradictory concepts. From the 21summer collection, a unique knit made from konjac potato, a raw material for konjac, will appear. It has a paper-like crispy texture and is characterized by a smooth texture that is perfect for spring and summer. Since it is a raw material derived from nature, it also has less environmental impact. From flower patterns inspired by flowers blooming in the summer garden to kolor inspired by bath mat, we want to feel the playfulness of the brand from all three types of designs. During the event period, you will receive an original novelty by bringing your eco bag.