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Asami Usuda x GUCCI | A new world beyond space and space where GUCCI is fascinated.

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Asami Usuda x GUCCI | A new world beyond space and space where GUCCI is fascinated.
Asami Usuda x GUCCI | A new world beyond space and space where GUCCI is fascinated.

Asami Usuda, an actress/model active, visited the Italian luxury brand "Gucci Shibuya Parco". This is a collaboration item that attracts great attention this season, delivering a space full of smiles unintentionally.

Photo
Kiruke
Hair&Make
Yuko Aika
Styling
Ai Suganuma
Text
Natsume Horikoshi
Edit
Kokuhaku inc.

Collaboration <DORAEMON X GUCCI> attracts attention from the world

In celebration of the popular character "Doraemon", which has been serialized for 50 years in 2020, creative director Alexandro Michele designed a special collection featuring Doraemon. From January 20, 2021, Gucci Shibuya Parco will exhibit installations to celebrate the birth of this collection.

<DORAEMON×GUCCI> ©Fujiko-Pro
Tops ¥135,000+tax
Shoulder bag ¥131,000+tax
Skirt ¥135,000+tax
Pumps ¥95,000+tax

Boldly insist on cuteness
Two popular collaborations that continue to be loved in the world

Doraemon with a cute expression is printed on the mini GG pattern and gorgeous flower pattern that symbolize GUCCI. The collaboration between Doraemon, which is gaining popularity in the world as a Japanese pop icon, and Gucci is a playful collection that popular people have met. "My daughter is a Doraemon fan, so I'm going to be proud of it," says Usuda with a smile. I'm curious about the display that compared the giant Doraemon and recreated the door everywhere.

 

Flower print that stimulates women's hearts
The pattern on pattern gives a bold look.

"I like color objects such as pink and orange," says Usuda. The tops she wore are vividly colored flower prints that make everyone eye-catching in an instant, and the innocent Doraemon is a lovely item. By combining the G motif with a geometrically arranged skirt, you can add a mode sense in the character code.

 

<DORAEMON×GUCCI> Mini shoulder bag ¥127,000+tax ©Fujiko-Pro <DORAEMON x GUCCI> (left) 11 iPhone cases ¥44,000+tax (right) Mini wallet ¥50,000+tax ©Fujiko-Pro <DORAEMON x GUCCI> Lleyton sneakers ¥114,000+tax ©Fujiko-Pro
<DORAEMON×GUCCI> Zip-Around Wallet ¥86,000+tax ©Fujiko-Pro

Drawn to a special being
GUCCI's elegant new collection

New works include bags, shoes, wear, and small leather goods. "GUCCI has long been one of the favorite brands and is often worn on special occasions. "The collaboration between GUCCI and Doraemon, who has been familiar with since childhood, feels a little strange," says Usuda, who picks up various collaboration items. I like the round shoulder that is drawn into Doraemon's smile. You can enjoy it on a daily basis as well as on a gorgeous scene.

A luxury that blends into the hustle and bustle of Shibuya and can't be hidden

The upper part of the main entrance facing Koen-dori St. is a sign of GUCCI illuminated by the red backlight. When you take a step from the entrance, you will find a display furniture with bold colors of yellow and green, creating a shop full of charm unique to Gucci. Gucci Shibuya Parco, where you can enjoy the world view of the 2021 Epilog Collection in an extraordinary space. I would like you to visit it.

Shop name
GUCCI
Floor
Shibuya PARCO 1F
Handling items
Women's / Men's / Leather goods / Jewelry
TEL
0120-99-2177
Official website
https://www.gucci.com
Official SNS
Instagram : @gucci
Twitter : @gucci_jp
Tax exemption
TAX FREE

Asami Usuda

Born on October 17, 1984, an actress. In the movie, she appeared in "Pumpkin and mayonnaise", "fictitious OL diary", "Take me down". In the drama, he has performed many such as "Onna selling house" and "Ansang Cinderella".
Instagram(@asami_usuda

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